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Shout to LYCS Architecture on Unsplash for the photo above.

In my naiveté, I thought that in a time of company culture and corporate values on the wall, expensive employee swag and gift experiences, inspiring company manifestos and people’s teams whose job is solely to make employees happy, there cannot be workplace bullying anymore.

Well, according to the Workplace Bullying Institute, (yes, this institute actually exists) more than 60 million working people in the United States are affected by bullying. That’s a ridiculous amount of people to handle so much pressure and negativity on a daily basis.

Moreover, workplace bullying (WB) has been considered by prior researchers as one of the primary issues for workers’ safety and health and as a key predictor of deteriorating health and well-being among employees because of its severe consequences. So yeah, it’s kind of key to address it if it happens in your company or worse, to you personally. …


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Got this hilarious meme from makeameme.org.

You spend a lot of your life having people tell you to follow your passion. Easy quote to hang on your wall and a GREAT piece of advice if you have one clear and obvious passion staring you in the face.

Scenario 1: But what happens when you have a lot of hobbies but cannot really call them passions? What if you do not have a passion at all?

Then this piece of advice can create a lot of anxiety and expectations — you must have had a passion by now (“How come you don’t have a passion?”) …


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Photo by Kaboompics .com from Pexels

How can you best describe the mission of your company or your personal mission? A mission is a route you take in life or in business, based on your genuine values.

Let’s take the company mission as an example. We do not love the brand with the best product, most features, or the most innovative product. Loving a brand is not an objective process. We love the brand because of what it represents for us, therefore we love their product.

The reason we stay loyal to brands is because of their values. The brands you love manage to combine physical, emotional, and logical elements into one exceptional customer (and employee) experience that you value as much as they do. …

About

Strategic Marketing Consultant | Awakened Writer | Passionate about #strategic-marketing, #branding and #sustainability | Visit me at www.cristinadanila.com

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